"Daisy" Ad Creator Passes Away
Tue, 06/17/2008 - 12:23pm
I'm going to venture a guess that all of us who write for The Blue have never known a political campaign without negative advertising in our voting lives. I'm fairly certain I can say this because I'm the geezer of the group, clocking in at the dusty old age of 34, and there's never been an election in my voting life that didn't have some negative advertising in it.
In the pantheon of negative advertising, there is one generally acknowledged ancestor: The "Daisy" ad from the 1964 Presidential campaign between LBJ and Barry Goldwater. This past weekend, the man responsible for that ad, Tony Schwartz, passed away in New York. You can view the ad here.
Since the Associated Press has decided to throw a tantrum and hold their breath until they get their own unique set of copyright laws, you'll have to visit the link in lieu of me excerpting it.
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Daisy ad
By rabbit162
Tue, 06/17/2008 - 3:28pm
It was 1964, not 1968 and I remember it well. Funny, how Goldwater's "Nuke 'em" absolutely destroyed Goldwater; yet the same thing causes hardly a ripple in political circles in 2008!
Date
By Patrick M McLeod
Wed, 06/18/2008 - 10:50am
I can't believe I flubbed that date! Dur! I know better.
The other ripple
By George Nassar
Thu, 06/19/2008 - 5:55am
I don't know I'd say it caused "hardly a ripple." Senator Clinton's "3am" ad was compared more than once to "Daisy," and definitely caused a ripple -- ironically, though, it was against her instead of her opponent. Definitely a different world we live in.
Then again, though the ad was roundly panned, it's very possible that it gave her a boost in the contests that happened after the ad was aired. So maybe times haven't changed that much after all.